In this second report preceded in december of last year by the imca customer measurement index prepared by alares direct users of different services aimed at making effective the reconciliation of personal and work life provided by alares were taken as a sample This allowed us to know in addition to their perspective as customers the points to which they give Digital Marketing Service importance as employees. Highlighted the importance of an organization showing concern for their interests and concerns as buyers. The price is increasingly less important if we take into account that of people acknowledged being loyal to a brand. Admitted that it does not have the lowest cost on the market.
Furthermore regardless of the amount of those surveyed stressed that they do not repeat products or services whose consumer service has been unsatisfactory . The purchasing experience is the second most affecting factor in terms of brand loyalty. Of those surveyed prefer to go and do so frequently to those points of sale where they are certain that they will receive a good response to any problem doubt or question related to the product or service they purchase. Human treatment continues to be crucial when it comes to offering positive experiences. Attribute a large part of their perception of the brand to this component while technology is perceived by a much lower percentage which barely reaches.