Bolster Your Branding With Envelope and Letterhead Design

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siraj
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Joined: Thu Mar 31, 2022 4:29 am

Bolster Your Branding With Envelope and Letterhead Design

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n this mega-digital world, it’s sometimes easy to forget the power of paper. In the case of graphic design, particularly the envelope and letterhead design that goes hand-in-hand with branding. When was the last time that you received a printed product from an organization that got you really excited? We bet it’s been a long time—which means that the time is ripe to make a mark Take a cue from these four design trends below, and try something different: 1. Colors of the Wind — Letterhead and envelopes: colorful (Clockwise from top right) Christina Yan by Belinda Love Lee, Yitzhak Peretz by Max Pirsky, The Wheel Studio by Taylor Evans, and Castle Quarter Budapest by János Hunor Vári Be bold! The papers of the past, white with a single logo or embossed design, are out. And color is in! Use the space you have to make an impact with the colors you’ve selected to represent the organization. Softer colors naturally bring in a more subdued effect, and bolder colors a bigger pop. The nice thing with this adaptable trend is that it can be utilized for almost any style that you’re trying to impart with your branding campaign. 2. Over-the-top — Letterhead and envelopes: Crazy (Clockwise from top right) Bla Graphics by Lilla Bolecz,

EVGENI identity by Evgeni Creative, Personal branding by Sharanya Kunnath, Personal Branding by Lee Marcus Use of a bold color or two not enough for you? The next step up is this over-the-top trend, text messagte service combining color with dominant illustrations and patterns as a focal point in the stationery design. This is not for the faint-of-heart, and if you look closely at the designs above, many of them are personal brands for the designers who created them. 3. School House Rock — Letterhead and envelopes: School House (Clockwise from top right) Marangoni Gino by Concreate Studio, We Print Nice Things by Noemie Le Coz, The Working Capitol by Foreign Policy, B|D Landscape Architects by Passport A more specific, but also determinately popular, trend is school supplies. This technique utilizes graph and lined paper in combination with form-inspired layouts to impart a hipster, nostalgic vibe that gives an aura of cool. Tips for this one? Keep the colors fairly subdued—the red and cyan are great for use in text or thin lines, but if you’re going to color the entire paper, make it a duskier shade. 4. Heads and Feet — Letterhead and envelopes: Creative Margins (Clockwise from top right) B.A.M. by Ashley Moye, le méliès by Thibaud Sabathier,

13&5 Studio by Dreizehnundfuenf Studio, MOCA Rebrand by Multiple Contributors Finally, if all of the above seem like a bit too much for you, there’s still hope of keeping a more simple, black-and-white design interesting. And that’s to play with proportions. In the examples above, the designers have explored the full extent of the margins, playing with the grid format to place information in different rows and columns along the page, contrary to the traditional top left corner. Have any of your own letterhead design trends to add to our list? Let us know in the comments! The author Kaitlyn Ellison Kaitlyn Ellison Kaitlyn is part of the Community Team at 99designs.com. She grew up in Boulder, CO and went to school at Northwestern University in Chicago. When she's not blogging, she spends her time having adventures and being generally creative. She's all about having new experiences as often as possible! Tags Build a business Grow an agency Learn design Logo & branding Marketing & advertising branding stationery Related articles Convert your original design into a Microsoft Word letterhead template 8 common print file mistakes and how to avoid them An introduction to popular printing techniques Want design tips & business trends (and the occasional promotion) in your inbox? Subscribers to our newsletter have been scientifically proven to be smarter, better looking and at least 50% more awesome than average. Your email I'm a freelance designer Sign me up! By completing this form, you agree to our Terms of Service and Privacy Policy. This site is protected by reCAPTCHA and the Google Privacy Policy and Google Terms of Service apply. Join the community
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